Posts Tagged ‘ads’
Dec 02 2009
How To Get Started Selling Direct Ads on Your Blog
Many new bloggers assume that they can go on to make a fortune out of Adsense ads. In reality, Adsense can make you enough money to pay for your blogging costs and have something extra on your hands. But most bloggers won’t be making more than that. Besides, Adsense ads are not only ugly, but they don’t provide you with the best opportunity to monetize your blog. Google may be simplifying things for you, but it is not doing it for free. Getting started with selling your own ads can be daunting. There are a lot of questions to be answered before you can start a campaign. Here are just a few that comes to mind:
- Are there enough players in your niche who are willing to spend money advertising online?
- What products could be attractive to your audience?
- How are you going to find advertisers for your blog?
- How much should your charge per ad?
- Will you be charging per click, action, or 1000 impressions?
- Where are you going to display those ads?
- Do you know how to measure the performance of each ad?
- Are you getting the best EPC from your ads?
