How To Get Started with Pinterest The Right Way

April 30th in Social Media Marketing by .

Pinterest is one of the most addictive social networks around these days. It is quite a visual one and could bring you a ton of inspiration and fun every day. The community has the potential to be a great traffic driver for webmasters. In order to have success on Pinterest, you need to have a killer profile, add great content to it all the time, and stay active in the community. Here are 6 ways you can get started with Pinterest the right way:

  • Create unique boards: this is key. I have seen plenty of folks who create boring boards. In order to gain traction on Pinterest, you need to create your boards carefully. Don’t forget to choose a killer name for each. I have had a lot of success with boards that target narrow topics. That strategy may or may not work for your situation.
  • Add description/links to your profile: you can’t expect to have any success on Pinterest if your profile is not complete.  Don’t forget to add your website to your profile. It should also include clear description of what you are about. The more catchy your profile, the better chance you have of gaining followers.
  • Keep on pinning/repinning: Pinterest is not a social network you can master by sitting on the sidelines. You need to be very active to enhance your presence. That includes pinning new content and repinning other people’s works. You should do this on a daily basis and throughout each day for the best results.
  • Add Pinterest buttons to your website: already have a website that gets a ton of traffic? By adding a Pinterest profile badge to your website, you can leverage your existing traffic to build a more respectable presence on Pinterest. Adding the “Pin It” button to your site helps too.
  • Comment and like: repinning other people’s posts is not the only way to stay active in this community. Users also get to comment and like entries. Commenting is a great way to engage other Pinterest users and build a more solid relationship with them.
  • Promote your account on other networks: Pinterest is still a growing community. That means some of the people you are connected with on Facebook, Google+, and Twitter may not be too active on it. But it never hurts to ask your existing followers on those sites to join you on Pinterest.

Making it big on Pinterest does require some luck. But if you are active and can find killer content that Pinterest members crave all the time, you can achieve a lot of success in that community.




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